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Dr. Joel Evans – Understanding and Marketing to the LI Consumer

FIOS 1 News

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Dance Alum’s Got Talent

The moves of the Hart Dance Team may appear magical, but there’s no illusion about the talent of Hofstra alum Katherine Leist ’07, who trains, coaches and directs the team, which made it to the...

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Dr. Joel Evans – Holiday Season Shopping Already Underway

WCBS-

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Marketing Prof Joel Evans’ Holiday Shopping Tips

With the holiday season fast approaching, it’s time for marketing guru Dr. Joel R. Evans’ holiday shopping tips for 2014. Evans is the RMI Distinguished Professor of Business at the Frank G. Zarb...

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Dr. Barry Berman on Plus Prices for Plus-Sized Women’s Clothing

WCBS-TV News

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Dr. Anne Hamby on Black Friday: It’s Not Just About Saving Money

CBS2-

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Prof. Anne Hamby: Black Friday as Sport

FOX 5-

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Dr. Barry Berman: Black Friday Sales Not Always Great Deals

Long Island Business News

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Dr. Joel Evans: Athletes More Willing to Weigh in on Social Issues

Newsday

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Dr. Joel Evans Offers Tips To Reduce Holiday Shipping Costs

WCBS-

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Dr. Barry Berman – Customer Loyalty Programs Becoming Pickier

Los Angeles Times

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Standout Student – Bethany Dill

Native Long Islander Bethany Dill, a senior with a triple major in design, art history and marketing, was able to fully utilize her inherent talent and what she’s learned in classroom at a prestigious...

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Dr. Joel Evans on Consumer Privacy & Hacking Concerns

Fios

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Hofstra Team Places Second in Stock-Picking Contest

Five Hofstra students took second place the 2015 Adirondack Cup stock picking challenge, a six-month contest sponsored by a boutique mutual fund company co-founded by a Frank G. Zarb School of Business...

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Dr. Veronika Ilyuk – Why Gourmet Burger Joints Are Sizzling

Newsday

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Prof Claudia Cafarelli on the Business of Fashion

Newsday

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Nat’l Report Ranks Hofstra High for ROI

Hofstra University is in the top five percent of colleges and universities nationwide for mid-career salary of graduates with a bachelor’s degree, and in the top 16 percent for return on investment,...

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Dr. Joel Evans: How to Tap into L.I.’s Luxury Market

FIOS

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Dr. Joel Evans: What Makes a Successful Product Launch

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THREE ZARB STUDENTS WIN $20,000 SCHOLARSHIPS

Three senior management majors at the Frank G. Zarb School of Business have won prestigious $20,000 scholarships from the Harold S. Geneen Charitable Trust. Now in its second year, the Harold S. Geneen...

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